Launches Good Afro Salon Awards 2014

It's that time again and I am so very excited!!! Hopefully by now you will have heard of NoScrunchie and the good Afro Salon Awards. If you haven't then get over to their page and Review a Salon.

"Wait? What? You can do that? "

Yes, Yes You Can!!
So, who are NoScrunchie? and what do they do?
And that is how NoScrunchie came about. It is about Leillah solving a problem that a lot of us with hair that is not straight Caucasian (therefore niche) have. So welcome to the salon ratings site where we name and shame the bad salons and heap praise on the great ones. Our aim is to ensure that all salons are forced to clean up their act or lose the savvy customers and great salons will have us flooding in by the bucket load. 

NoScrunchie was founded in London by Leillah Sekalala to solve a problem that she had. Every other weekend, she needed to do her hair and kept wishing there was a website that would show the salons nearby that are any good, or even those that are far off but will do exactly what she wanted.

Although salon listing websites exist, they don’t have peer reviews, written by people like us who are looking for the same hairstyle and either got it or did not. We often walk past salon windows and take a risk and sometimes it works, most times it doesn’t. 

"Our focus is greatly on reviews. We want you to tell us about great salon experiences. We want to find out before we leave home if the salon will do the hairstyle we want, if they have a price list, clean bathrooms, good hairstylists, etc. "

How does No Scrunchie work?

Any user (you!) can find a salon in any area, find a hairstyle that suits them using the virtual hairstyler, rate a salon that they have been to and rate hairstyles as well. Launches Good Afro Salon Awards 2014: Giving Power to The People!, the UK’s leading afro salon review portal, is back with a bang this year, with the second annual Good Afro Salon Awards – the only award ceremony in the hair industry where winners are chosen by loyal consumers. After the incredible success of last year’s event, NoScrunchie is aiming to make this year’s awards a lavish affair, with the ceremony being held at the L’Oreal Academy, no less – and with sponsors like Edgestick and Mizani Professional, the glittering event will honour the crème de la crème of the British afro hair industry.

The ceremony will be held on the 2nd November, and will bring together critics, hair specialists, entrepreneurs and industry professionals to discuss tales of tresses and lustrous locks. Nine stylists and afro-specific salon owners will be crowned and honoured for consistently delivering superb service to their customers, in a continuation of the ethos that NoScrunchie strongly endorses. The afro salon review portal was designed to encourage and build upon the most important aspect of the hair industry – client satisfaction and relationships – and the NoScrunchie awards set out to honour those who blow away the competition. 

Leillah Sekalala, Founder of, says, “We decided to create an awards ceremony that any good afro salon can enter, simply by recognising and promoting the relationship between clients, stylists and salon owners. Clients can nominate their favourite stylists in a number of categories and those who receive the most reviews will be shortlisted to attend the Good Afro Hair Awards – it’s as simple as that.”

The relationship between stylists and clients is crucial in the afro hair industry, where traditional advertising isn’t effective. Viral, organic and online word-of-mouth recommendations are 80% more trusted by afro salon clients than more conventional methods of marketing - so genuine feedback and engaged reviews are vital. Indeed, NoScrunchie itself was born after Ms Sekalala struggled to find a consistently high-quality afro salon through the traditional channels, and found herself resorting to seeking recommendations from friends. 

Salons have reported that after being listed on NoScrunchie, their client numbers have been steadily increasing month-on-month, and with 500 salons and 1,000 reviewers signed up, the site is quickly becoming the go-to place for afro hair recommendations and advice

NoScrunchie’s users will be scouring the country for weave technicians, colour professionals, natural stylists, braid / plait / twist specialists, cut and style professionals, wig makers, mobile stylists and those with exceptional customer service to take away one of the coveted Good Afro awards. Prizes for winners include professional haircare products from Mizani, one-of-a-kind Edgestick merchandise – and, of course, a better shot at fantastic reviews on

To nominate, anyone can simply head to the NoScrunchie website, leave a review for their favourite stylist mentioning the category they’d like to nominate them for, then sit back and see if they get through to the final round! Competition runs from 22nd September to 24th October. 

There you have it, If you want to know more about NoScrunchie or the Good Afro Salon Awards 2014, visit the website:

Embrace Your Inner AfroDeity 

Creme de la Femme 2014 by Screen Nation

Creme de la Femme 2014 by Screen Nation

50 of the Best and Brightest Black British women came together in  July for the 'Creme de la Feme' networking event. Paulette Randall, Donna Croll, Sherry Ann Dixon, Denise Lewis, Jenny Garrett, Neoni Bennett, Tina Lobondi, Eliza Anyangwe, Claudia Webbe and so many more. I was so pleased to have been a part of the very first one!

So what is Creme de la Femme?
Crème de la Femme is a totally unique annual gathering of many of the highest achieving women in the UK. Bringing together leading ladies from politics and finance alongside entrepreneurs, Oscar nominees, world champions and many others, Crème de la Femme is designed to be the premier regular social gathering of women of colour in Europe, all designed to raise funds for women focussed charities around the world. 

With entry gained purely by invitation only, Crème de la Femme was designed to become ‘the’ most sought after event for ladies to do ‘Lunch’. Hosted each time by a well loved media personality, the 4 star luncheons take place no more than 3 times a year and are hosted exclusively at select Michelin star restaurants and top west end London hotels. 

High Profile, High Flying, High Achieving but never High Faluting

With Sherry Ann Dixon and sam Johnson

In short it was an amazing just to be in the same room with these inspirational women and the Screen Nation Team put on a truly luxurious event filled with class and style. It as the first one and I was truly honoured to be there. 

The event was hosted by Dona Croll, actress of film, TV and theatre. 

Patron of Crème de la Femme is the irrepressibleSherry Ann Dixon, PR Guru, Radio Broadcaster, Journalist, Lecturer and inspirational Public Speaker

Donna Croll and Sherry and Dixon 

Paulette Randal being honoured at Creme de a Femme. 
 Paulette and the creators of TV show Desmond's were honoured at the first Creme de la Femme event 

We were treated to poems by the Flocalist who was not only talented but warm and lovely to talk to. She was there with some members of her family who were just lovely too!

Olympic Gold Medalist Denise Lewis OBE was the first to walk away with a prize on the day 

So did many of my new friends at my table 
Natasha of Hype Coiffure

Nicki of Got Ya Back Girl is going to next years Screen Nation Awards 
with a chance to possible meet Idris Elba( I'm not jealous at all!!!)

Neomi Bennet of  Neo Slip getting her prize!

I met so many of the most wonderful people, Sam Johnson of Sky Sports, Sherry-Ann Dixon the Creme de la femme patron, Neomi Bennet of NeoSlip, Maverene Cole of QVC, Model & Actress Quben, Jenny Garret of 'Rocking My Role' and fashion designer and Toni Lombardi!

with Jenny Garrett
with Maverene Cole
with Toni Lombardi

Can wait until next year to do it again. Hats off to Screen Nation for a great event.

Embrace Your Inner AfroDeity 

#Know Your Worth

Embrace Your Inner AfroDeity

Hopefully you will have noticed our new blog layout and we do hope you like it, We would love to hear what you think so drop me a line anytime It's a new day at AfroDeity and we are looking forward to showing you what we have to offer, starting with this:


At AfroDeity we believe in Knowing Your Worth. We never settle for anything less and we don't believe you should either. We are always striving to bring you better information, and we want to help you feel confident enough to get out and live the life you deserve. 

When I started blogging at AfroDeity I had lost all confidence, the promotion I had been working towards had eluded me for three years, and I began to think that I wasn't good enough. I had lost a lot of my hair, my career was going nowhere and I began to feel inferior. This affected my work, my family life and more than anything else my self esteem plummeted. That was some years ago now. But if I have learnt anything from that low point in my life it is that you should always #knowyourworth and you are worth more. A lot more than you realise. Every human being has the capacity to do amazing things, not just the rich ones or the lucky ones, every human being. Our time on this earth is short, don't squander it. Live the life you deserve and don't accept less than that or  let anyone tell you or make you feel that you are less

You are More. So much more!!!

So I will leave you with a twenty quotes to get your week started

“Think like a queen. A queen is not afraid to fail. Failure is another steppingstone to greatness.” – Oprah Winfrey

“You can fall, but you can rise also.” – Angelique Kidjo

“Winning is great, sure, but if you are really going to do something in life, the secret is learning how to lose. Nobody goes undefeated all the time. If you can pick up after a crushing defeat, and go on to win again, you are going to be a champion someday.”
 – Wilma Rudolph

“It isn’t where you come from; it’s where you’re going that counts.” – Ella Fitzgerald

“We are all gifted. That is our inheritance.” – Ethel Waters

“Success is liking yourself, liking what you do, and liking how you do it.” – Maya Angelou

“You may encounter many defeats, but you must not be defeated. In fact, it may be necessary to encounter the defeats, so you can know who you are, what you can rise from, how you can still come out of it.”
 – Maya Angelou

“You will be wounded many times in your life. You’ll make mistakes. Some people will call them failures but I have learned that failure is really God’s way of saying, “Excuse me, you’re moving in the wrong direction.” It’s just an experience, just an experience.” 
– Oprah Winfrey

“The triumph can’t be had without the struggle.” – Wilma Rudolph

“‘I can’t’ are two words that have never been in my vocabulary. I believe in me more than anything in this world.” 
– Wilma Rudolph

“You’re not obligated to win. You’re obligated to keep trying to do the best you can every day.” 
– Marian Wright Edelman

“Whatever you fear most has no power – it is your fear that has the power. The thing itself cannot touch you. But if you allow your fear to seep into your mind and overtake your thoughts, it will rob you of your life.”
 – Oprah Winfrey

“I have learned over the years that when one’s mind is made up, this diminishes fear; knowing what must be done does away with fear.” – Rosa Parks

“Someone was hurt before you, wronged before you, hungry before you, frightened before you, beaten before you, humiliated before you, raped before you…yet, someone survived…You can do anything you choose to do.” 
– Maya Angelou

“If you don’t understand yourself you don’t understand anybody else.” – Nikki Giovanni

“Life is short, and it’s up to you to make it sweet.” – Sadie Delany

“No person has the right to rain on your dreams.”
 – Marian Wright Edelman

“Never underestimate the power of dreams and the influence of the human spirit. We are all the same in this notion: The potential for greatness lives within each of us.”
 – Wilma Rudolph

“You are the designer of your destiny; you are the author of your story.” 
— Lisa Nichols

“When I dare to be powerful – to use my strength in the service of my vision, then it becomes less and less important whether I am afraid. ” 
– Audre Lorde

Looking forward to bring you more. Have an amazing Sunday! 

Embrace Your Inner AfroDeity 

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