AfroDeity & Joliette on BEN TV and OH TV

AfroDeity & Joliette on BEN TV and OH TV

Over the holiday period we were lucky enough to be featured once again on the new way to shop. This time featuring some exciting demos of our fabulous Joliette products. 

The products featured are:

Joliette Caribbean Berry Hair Mud Mask can be used a pre shampoo treatment. It contains cleansing bentonite clay, and keratin proteins making it easier for transitioners to manage their hair and for naturals to stretch their hair. It also helps users reduces the amount of heat required to straighten hair.

Joliette Caribbean Berry Hydrating Mist A wonderful hydrating mist particularly during the winter months to freshen up dull dry hair. Hydrate your hair and mist on the moisture. Help freshen up twist outs and protective styles.

Joliette Caribbean Berry Whipped Shea Hair Butter Whipped Shea Butter made especially for hair with our signature Caribbean Berry extracts particularly Pomegranate which helps strengthen the hair follicle and contains lots of nutrients that our hair loves

Joliette Caribbean Berry Hair Treatment Mask This ocean inspired hair mask will transform dull lifeless hair into waves of beauty. Ingredients like sea kelp help the hair rebuild itself and grow stronger and our signature Caribbean Berry extract particularly Pomegranate which helps strengthen the hair follicle and contain lots of nutrients.

What is The New Way to Shop

It is online multi-platform product which covers TV, Online, Mobile and a Web shopping experience; allowing shoppers a truly 360 shopping experience.

Whether this be by watching The New Way to Shop in front of the box or whilst wanting to buy product on your laptop in the kitchen, or downloading product tutorials to buy later on your mobile phone.

We cater for your busy 'need to keep up with the bargains' in haircare and makeup whilst YOU keep up with the demands of a hectic and stressful life.

After decades of frustrating shopping experiences at high-street outlets, where staff appeared to know little about the hair and beauty products they were selling and paying extortionate product prices, Latoya Mhango ( the shows co-founder) believed in a better way of shopping. Boosted by the onset of on-line tutorials and the rise in specialised businesses, the idea was born to create a platform on television.....The New Way to Shop!

The New Way t
o Shop will deliver must see prices; totally slashed for that week only on TV; making it ‘appointment to watch’ television. Produced by BBC Award-winning producer, Trish Adudu.

Embrace Your Inner AfroDeity

Five Ways to Dye Your Hair Naturally

We all enjoy enhancing our look with a swap of hair colour every now and again, but whether you dye your hair at home or in a salon, the chemicals in many hair dyes can do serious damage to your hair. 

To get the best results from these five products, apply to clean hair which is free of any product. You may have to try them at least twice to get intense colour!


Henna is an incredible, natural alternative to synthetic hair dye which can be used to achieve glossy, rich hair colour in many shades. 

To apply, pop some chopped up henna into a bain-marie, covering the pieces with boiling water and stirring until the henna is the consistency of melted chocolate. Apply the henna to clean, dry hair and work through section by  section. After an hour or two you’ll be able to shampoo, rinse and dry you hair and allow the henna dye to develop over the next 24 hours. 


If you search though your makeup draws I am sure you will find quite a bit of unused eye shadow, foundation or blush which can a great way to colour your hair temporarily without damaging it. As these come in a variety of colours hues, you can achieve almost any colour you want and when you want a change. This should easily wash out. 
This video from Jay to Culture UK shows a simple way to get red/golden highlights or do a Faux Ombre
Check Out their blog Here


For centuries, honey has been known to restore the hair’s natural moisture and balance, but it can also serve as a hair lightener! Make a lightening mixture by mixing the honey with some water, to loosen up the stickiness a little! We’ve found a good mixture to be four parts honey to one part water or apple cider vinegar - this can act as a conditioner! 

Let the mixture set for up to an hour before applying all over the head, then covering your hair with a shower cap or cling film. Let the honey sit for a good two hours, even better if you  can manage to keep the honey in your hair overnight for even lighter results. Shampoo, rinse and dry for honey-coloured hair.

Black Tea

Black tea is ideal to use for brunettes, and all you need is 3 or 4 tea bags (or the equivalent in loose tea). Add the tea to two cups of water and bring the whole mixture to the boil. Simmer for 3-5 minutes before letting it cool. You can then apply the mixture to the hair and let it set for around an hour before rinsing it out. 

Bonus tip: those with blonde hair can try the same method  with chamomile tea, or for redheads, give red or rooibos tea a whirl!


To get the best results when using coffee as hair dye, you’ll want to use this method around once a week to keep the colour rich. Mix half a cup of conditioner with three to four tablespoons of coffee for medium length hair, until the coffee has dissolved.  Once applied, leave it on for at least an hour before washing out.

Embrace Your Inner AfroDeity 

Geraldine Scott
AfroDeity Blogger